Khafi: I rejected N8m to promote bleaching brand

Former Big Brother Naija housemate Khafi Kareem has revealed that she rejected N8million Naira offered her to promote a bleaching product.

The BBNaija reality star explained that she rejected the offer because bleaching was against her personal principles.

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In a recent Instagram live interview with Ubi Franklin, Khafi reiterated the need to protect her brand’s integrity.

Khafi said:

“I have always tried to monetize myself in a way that is truly in line with my values. I have had to reject certain things. So, a certain company contacted me and this is actually, till today, the biggest offer I have received.

“It was about N8 million naira and it wasn’t that much that I would have to do, but it was for a skin bleaching brand. I was in the dilemma of taking the money but not having to do much and this is not something I believed in,”

She noted that although rejecting the offer was hard, it was necessary because of the value she was intent on building for the future.

Khafi added:

“I could have just taken the money and not care about the repercussions. There are certain things that I would not be able to do in the future if I take certain deals that were not in relation to my brand.

“I had to turn down N8 million naira so that, by God’s grace, I would make more in the future by being a person of my word,”.

What do you think?

Written by Martinez

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